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27/02/2020

System of a Crown

New Logo and Identity for The Coronet Theatre by North
 

Established in 2010 as the Print Room, The Coronet Theatre presents a risk-taking, eclectic program of theatre, film, dance, music, poetry, and visual art in London, UK. Originally housed in a converted printing warehouse, the Print Room moved into The Coronet, a historic, listed building in Notting Hill that started life in 1898 as a theatre, became a cinema in 1924, and in 2014 Print Room took over and began a gradual process of restoring the neglected venue. Today, the building provides an intimate 195-seat main auditorium and a 90-seat studio. The arts organization changed its name to The Coronet Theatre in 2019 when they also introduced a new identity designed by London-based North.

New Logo and Identity for The Coronet Theatre by North
The building.