Creative Agency: Agência BUD
Project Type: Concept
Location: São Paulo, Brazil
Packaging Contents: Dairy
Packaging Substrate / Materials: Glass bottle
Printing Process: Screen printing
For the all leite concept, we use a light typology, with simple and objective illustrations and striking colors, to humanize the product, with the focus of creating greater proximity to the consumer, thus achieving a singularity at the point of sale and achieving its positioning as a premium category.