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06/11/2019

Cerveza Alteña


Design: Hi! Estudio
Location: Mexico
Project Type: Produced
Client: Cerveza Alteña
Product Launch Location: Global
Packaging Contents: Beer
Packaging Substrate / Materials: Glass
Printing Process: Digital printing

A British golden ale beer thought in "Los altos de jalisco" a region that is characterized for capturing the essence of Mexico. Manufactured with a mixture of English malts creating a fusion of flavors of average intensity to moderately strong.

We develop the beer branding “alteña” taking as a reference elements representatives of the altos de Jalisco making a sober translation of themselves.

A beer with which we have made a graphic balance between the calmed life of people and the chaos of a city.