Clio by Le Chameau
Design: Sol Benito
Designer: Vishal Vora, Janak Vora, Hardik Chudasama, Jyoti Pithwa
3D Artist: Ramdhun
Project Type: Produced
Client: Emper Perfumes
Product Launch Location: United Arab Emirates
Packaging Contents: Perfume
Packaging Substrate / Materials: Glass bottle, Plastic, Aluminium, Paper Packaging
Brief was to create a Feminine perfume product that is unconventional in term of look and feel Meant for Middle East Market
The challenge was to break the notion of how we perceive perfume bottle in general. Entire design exercise was to create a visual language for effective Packaging that can build a powerful story.
CLIO is an enigmatic poetry crafted in bottle that tells the story of femininity, elegance and Beauty. It’s a depiction of Arabian ethos, infinite love and serenity, we took inspiration from lattice from Islamic architecture. We took the flower as a mnemonic and crafted a cylindrical product with Floral pattern Lattice in aluminium as an Oversized Cap, the concept emphasized rich with modern charm and would make an intriguing object of design for woman.