Design: mamba studio
Project Type: Concept
Location: CDMX, Mexico
Packaging Contents: Yogurt
Packaging Substrate / Materials: Plastic
Printing Process: Foil, Digital
Product aimed at a select audience of vegans who take care of the environment and their health. For the logo, a simple and geometric typeface was selected that made a contrast with the rustic nature of the spots.
Our approach with clean, sans-serif typography gives Cocot a luxurious feel mostly associated with high-end fashion brands. The gold foil stamp and clean type directly contrasts and at the same time elevates the would-be informal paint marks.
Inspired by cow blotches that have been transferred into to textures and colors of the earth and nature.