Designer: Islam Hassan
3D Artist: Amr Fikry
Project Type: Concept
Location: Cairo, Egypt
Packaging Contents: Wine Opener
Packaging Substrate / Materials: Cardboard
Printing Process: Digital Printing
This concept presents a subtly playful interpretation of an every day object, packaged in a manner that is simple, elegant, and has a strong recognition and stopping power.
It is a classical and timeless product, a traditional wine opener, yet integrated in an engaging idea, with an insightful execution that highlights its function.
Inspired by that function, the elements of the product become a part of the end result, highlighting the relationship between what it is, and what it does.
This relationship is a personal one, allowing the range of this concept to become colorful, owing to the different wine colors: red, rosé, and white.