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09/01/2020

Funda Baby Cologne


Design: design VENA
Location: Turkey
Project Type: Produced
Client: BIM
Product Launch Location: Turkey
Packaging Contents: Cologne
Packaging Substrate / Materials: Plastic Bottle and Cap
Printing Process: Labeling

It’s not a product used just for babies, but it’s also a unisex and unique product used by adult males and females, kept in the bag, glovebox and drawers. Therefore, it’s important that the design doesn’t cover much space and gets attached to other objects easily.

The design was aimed to be simple, unisex, agonic and edgeless for these reasons. We’ve planned to make the impression that it’s a soft baby product by using a semitransparent bottle with simple forms and also to reach the whole target community by using a lid and graphic design with vivid colors.

The product has 3 versions, and the understanding of simple and iconized design describing these versions serves for this purpose. The logo has been simplified for easier reading.