Mega Vega

Agency: Perconte
Creative Director, Head Designer: Piotr Welniak
Location: Poland
Project Type: Produced
Client: Revocann
Product Launch Location: Europe
Packaging Contents: Vegetable spread
Packaging Substrate / Materials: Glass jar, foil
Printing Process: Flexography

MegaVega is a new brand of vegan food, manufactured by Revocann, known so far mostly as a CBD extraction lab. We designed a whole branding and packaging for the first line of handmade products, vegetable spreads, which were launched in European markets just a few weeks ago. The labels were designed so far in 3 languages: Polish, German and English.

What's Unique?
We would call unique the whole approach to the product. The spreads are handmade, and so is the packaging - both the logo and illustrations on the labels. We decided to propose a minimalistic, yet elegant typography and color palette, rarely associated with such products.