Creative Agency: RYSKA
Project Type: Concept
Location: Kyiv, Ukraine
Packaging Contents: Wildflower Honey
Packaging Substrate / Materials: Glass, paper
Printing Process: Flexography
We create a new brand of honey for kids&parents to promote it to the Skandinavian markets. We thought up the original name MØD, which spelled in Swedish manner but with Slavic pronunciation. We used the same technique in logo and packing development, combining the Swedish and Slavic traditional folk patterns in beautiful typography.
With a large number of similar products on the market, we placed a bet on the brightness of the package and its originality.