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A fictional school project where the task was to develop 3 new packaging concept for children between 5 - 12 years. By using vibrant colours, quirky typography and illustrations the intention is to appeal to younger children and their parents to choose the healthier alternative.
By having a jungle theme it connects the three bags together and the colours chosen as a way to distinguish the bags from one another.
What's Unique?
The quirky illustrations and handwritten typography combined with vibrant colours.