Design: Creative Trade Mark
Project Type: Produced, Commercial Work
Client: KG Group
Location: Kaunas, Lithuania
Packaging Contents: Complete pet food
Packaging Substrate / Materials: Plastic
Printing Process: Flexography, Foil stamping
The client’s ambition to create a new premium Brand and enter the international market with it means a serious feat. Professional illustrator and graphic design masters designed a clean and easily recognizable package with a single color palette for different types of products.
This way the products are united into a consistent brand identity and have a useful synergy effect ensuring their strong position on the shelves. A contemporary geometric illustration is another significant detail helping to stand out from the predictable competition.
"Polygon" stylistic with combination of Soft touch Matt laminate and foiling gives the wings by opening new horizons