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23/02/2021

Skinbar

Design: The Branding People
Location: Mexico
Project Type: Produced
Client: Skinbar
Product Launch Location: Global
Packaging Contents: Skincare products
Packaging Substrate / Materials: Cardboard

SkinBar is a fashion-forward webpage that provides a secure and simple way to buy dermatologic and derma-cosmetic products, from medical-recommended to wellness and beauty. It's made for young women that care and invest in their skin. Therefore, tbpmx built a graphic universe that plays with bright colors to grant a dynamic color-code system for the multiple products within the brand. This is accompanied by a pristine editorial that reflects its experience and quality through graphic resources of modern and fun nature, and remarkable typography set. A new minimalistic and feminine icon was created to serve as a distinctive mark that highlights the brand's products from the rest. SkinBar is here to revolutionize the way we take care of our skin offering everything you need just a click away.

What's Unique?
This is one of the first Mexican brands that offers skincare products online. tbpmx was commissioned to help them organize their product lines through graphic assets that will make the brand's communication clear, straight forward and easy to use. Skinbar carries many different brand's and our job as a design agency was to help them standout and crate a coherent identity that wouldn't clash with their existing products.