Slab : Modular Display Unit

Designers: Kevin Neumann Angelus, Soundarya Raman, Vashisht Rajani, Nivetha Ilango, Iniya B
Project Type: Student Project
School: DJ Academy of Design
Course: Communication Design
Tutor: Niels Schoenfelder
Location: Coimbatore, India
Packaging Contents: Free Standing Display Unit
Packaging Substrate / Materials: Cardboard
Printing Process: Flexography

Slab is a free-standing,customizable display shelving system for retail outlets that was to be retailed in its basic unit as a kit that would be available at furniture and hardware stores. The simple packaging was created to act as a neutral element that at the same time, would speak volumes about the simplicity and ease of use and / or customizability of the flat packed display unit.

What's Unique?
The Packaging is easy to print and has simple , understandable graphics that can be understood by anyone, working independently of typographical information.