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18/09/2019

Source & Sink


Agency: Gatto Design
Creative Director: Tim Gatto
Designer: Emilio Domingo
Copy Writer: Nicholas Kam
Bottle Shot Photographer: George Baker
Lifestyle Photographer: Megan Cline
Location: United States
Project Type: Produced
Client: Source & Sink
Product Launch Location: United States
Packaging Contents: Wine
Packaging Substrate / Materials: Glass Bottle
Printing Process: Digital Printing

Blending iconic Chicago color schemes with vintage California fruit crate packaging, Napa, California based Gatto Design created a type-focused label system, yielding vivid color-ways and dynamic typography for the Source & Sink wine brand.

Source & Sink founders, Rande Feldman and Aaron Cherny, headed west after growing up in the Windy City and met serendipitously during the 2017 Sonoma grape harvest. Their desire was to develop a new brand to bring their love of Sonoma wines back to their hometown of Chicago.

Charged with creating a unique image and voice for the Sonoma Valley-based wine brand, Gatto Design wanted to produce an easily recognizable label that would resonate with wine drinkers everywhere. The design had to reflect Source & Sink’s farming-focused style of winemaking and communicate the product’s quality.

The result is a memorable label conveying the spirit of Source & Sink’s independent and progressive brand.