Tribes Ginga Beer

Designer: Phenias Machila
Copywriter: Rumbie Pasirayi Gwabs
Font development: Tapiwanashe Sebastian
Location: Zimbabwe
Project Type: Concept
Packaging Contents: Soft Drink
Packaging Substrate / Materials: Metal
Printing Process: Flexography

Ancient tribes and people had tribal masks and vibrant colors that distinguished them. The concept started as an experimental illustration, inspired by a mask style of Ancient tribalism masks. To add a balance, the use of slab font compliments the mask and the strong feeling one gets when they take a sip of our ginger beer.