Обзор лучших ресурсов по разработке бренда, разработке упаковки

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16/10/2020

Mouth Melters

 

Design: Asha Anand
Location: India
Project Type: Student Project
School: United World Institute of Design, Gandhinagar, Gujarat
Tutor: Mr. Sambit Kumar Pradhan & Mr. Abhrojit Boral
Packaging Contents: Chocolates (Chocolate Balls)
Packaging Substrate / Materials: Uncoated Carton Board, NatureFlex Film
Printing Process: Flexography

Mouth Melters is a chocolate manufacturing and distributing company based out of India that specializes in Chocolates and Gifting. Our goal is to share the chocolates we create with as many people as possible in a sustainable and ethical way, for everyone to experience the “wow” we feel when we taste a chocolate with delicious flavor combinations that have taken months to perfect.


The final form of the packaging for the First Edition of our Chocolate Gift Boxes is modelled around a simple cube. The front end of the cube has four drawers embedded with handles that have the chocolate balls packaged inside them wrapped in a Nature Flex Film. Each drawer is packaged with different flavors of chocolate, four in each drawer. The whole exterior is made of Uncoated Carton Board. All the materials used are 100% home recyclable.
All parts of this packaging are 100% recyclable. The packaging has zero environmental footprint. By using 100 % home recyclable materials our packaging is the perfect amalgamation of luxury and nature. Along with an industry and it's consumers being keen on moving away from multiple layer packaging to something more eco - friendly and direct contact to ensure convenience and speed, we as a brand take pride in that we make an attempt in doing our part towards environmental protection in not just being sustainable but also bringing awareness to it.